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Farnborough Airport and Lugano launch exclusive brand partnership with largest ever airside advertisement

May 20, 2024

Farnborough Airport, Europe’s leading airport for premium air travel experiences, has today announced that it has partnered with one of the world’s finest jewellers, Lugano, to enhance the Airport’s unrivalled guest offering.

For the next eight months, whether travelling for business or leisure, passengers at Farnborough Airport will experience a truly luxurious look and feel. This exciting collaboration with Lugano will see the Airport’s award-winning terminal showcasing the jeweller’s pre-eminent brand for one of the first times in the UK, including a newly refurbished and intricately designed Lugano lounge, and a two-sided wrap of the Airport’s radar tower featuring Lugano’s creative artwork. The radar tower banner scales 18m high and 18m wide as is the largest airside advertisement site at any UK airport.

When travelling through the newly designed Lugano Lounge, guests will experience a bespoke interior design curated by the brand’s Chief Operation Officer and Co-Founder Idit Ferder, with every detail exuding sophistication and refinement, including rich fabrics and luxurious furniture.

Since 2004, Lugano has paved the way for how jewellery is crafted and worn across the world, with a number of salons based in the USA. However, the partnership with Farnborough Airport is announced a month after Lugano welcomed the opening of its first UK salon in Mayfair, alongside sponsoring this year’s Royal Windsor Horse Show, the Royal Charity Polo Day, and the Serpentine Gallery.

With its reputation for exceptional customer service and architecturally stunning buildings, Farnborough Airport is under 60 minutes from London, offering unparalleled convenience. The partnership with Lugano will further enhance Farnborough Airport’s tranquil and seamless experience, catering to those wishing to enjoy the benefits of premium travel connectivity.

Simon Geere, Farnborough Airport’s CEO commented; "We are delighted to be collaborating with Lugano as they make their grand entrance into the UK market, adding to our already renowned and unrivalled customer experience. We look forward to our clients enjoying the entire experience on their next visit to Farnborough Airport.

Idit Ferder, Chief Operating Officer and Co-Founder at Lugano added: "We are happy to partner with Farnborough Airport, welcoming their travellers into the Lugano Lounge. Inspired by our salons, the Lounge provides a serene haven for visitors to enjoy during their journey. As we expand into London, we look forward to welcoming Farnborough guests to our new Mayfair home in the near future."

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